A world where no children's clothes go to waste.
Children's clothes are outgrown long before they are worn out. Plaggi exists because passing them on should be as easy as growing out of them was.
- 9 kg
straight into household waste
That's how much clothing and textiles each of us throws in the residual waste every year, on average. Source: NORSUS survey for the Norwegian Environment Agency.
- 359 garments
in the average wardrobe
SIFO found in 2016 that the average Norwegian wardrobe holds 359 garments. They're not all meant to stay there. Source: SIFO, “Klesforbruk i Norge”.
Sustainability without finger-pointing
Make sharing easier than throwing away
We don't believe in making people feel guilty. We believe in building tools that make the sustainable choice the easiest choice.
Local communities
By connecting families in the same neighbourhood, we reduce the need for shipping and packaging.